Say hello to Subscription Manager 2.0’s new template, now available in Open Beta 👋

Supercharge subscriber LTV and retention with the ultimate subscriber experience. Our new template comes with:

• Best-in-class design. A modern, intuitive, mobile-first design that delivers a delightful customer experience.
• Easy order management. An easy, searchable SKU swap experience that makes out-of-stock and variant fatigue cancellations a non-issue. 
• Simple plan upgrades. Options to seamlessly switch between one-time, PAYG, and Prepaid without forcing subscribers to cancel and repurchase.
• Flexible and easy editing. A beautiful out-of-the-box template and intuitive editor make technical resources often unnecessary. For merchants that want ultimate control, robust advanced editing cuts development time, saving money and expediting launch. 

Any new themes you create will default to the new template; but we won’t change any current or draft themes. You can test the new template out by clicking Create in the upper right-hand corner of the Subscription Manager homepage. 

Learn more with our Subscription Manager 2.0 article in the Knowledge Center.

We’ve updated the Klaviyo and Attentive integrations with 2 new useful event properties: days_until_place_date and retries.

The new days_until_place_date property empowers your team to decrease churn risks like overstock or subscription forgetfulness by:

• Reminding busy-inbox customers of upcoming orders not just once, but however many times you’d like–staggered at a cadence of your choice. This gives subscribers ample time to skip or delay orders if feeling overstocked.
• Customize order reminder messages with a countdown until their next order date, so no subscriber is surprised by unexpected orders. 
• Plus, take lengthy logins out of it by including our best-in-class 1-click delay in the same message. It’s never been easier to skip your next order with just a tap.

The retries property to the retryable order failure event that lets you know how many retry attempts have triggered. You can use this property to maximize recovered revenue by:

• Sending tailored communications at each different order retry; encouraging customers to update their information and receive their order before the last retry attempt is made.

Read more about our Klaviyo and Attentive integrations in the Knowledge Center.

Ordergroove Academy, our home for all things subscription best practices, has a new look and some updated best practices. 

Check out our revamped course structure to learn all about:

🎯Success Stories from Serious Brands: Real customer stories and data from 12+ years of subscription experience with leading innovators like Dollar Shave Club, The Honest Company, and more.

📊Trusted Market Research: We did the hard work gathering insights from trusted sources like McKinsey, NRF, and Shopify–so you don’t have to.

💡Tailored, Data-Based Recommendations: Exclusive to and well-loved by our customers (that’s you!), personal benchmarks (in beta) point out tailored recommendations to transform insights into tangible results. 

You can find Academy anytime under KC in your navigation “Help” center, and at https://academy.ordergroove.com/hc/en-us 🥳

The Enrollment Analytics View has a new chart that totals the number of subscriptions in a time frame, by the customer-selected frequency. Use this view to assign products their most popular default frequency, reducing the chance of overstock related churn.

It’s never been easier to view which frequencies are the most popular with your subscribers. For more information, Understanding the Enrollment Analytics View has a breakdown of everything in your analytics suite!

Cut out the clutter; our new filter lets you pinpoint orders with specific error codes. This powerful tool provides clear, detailed visibility into rejection reasons using real-time data.

With this filtered view you can:

• Quickly pinpoint orders by placement response code
• View the raw error message and details by clicking the XML source
• Download a .csv of sample orders that match your chosen criteria

Take a look at Using Order Logs in the Knowledge Center for more information.

Managing a complex tech stack (and all of its logins) is one of many challenges eCommerce brand teams face today. To make the day to day easier, we’ve partnered with Okta to offer a Single Sign-On (SSO) login to Ordergroove.

The Okta x Ordergroove integration empowers teams with:

1. Hassle-free Workflows:
With SSO, your team can access our recurring revenue platform and other integrated applications using your company’s internal credentials. This safely eliminates the hassle of managing multiple logins and passwords.

2. Enhanced Security:
SSO logins reduce the risk of password-related security breaches by relying on your company’s internal identity management system. This ensures users only need to manage one strong password, which can be more closely monitored and protected.

3. Simplified Administration:
SSO allows administrators to control user access from a single dashboard. This makes it easy to add or remove users, ensuring only authorized personnel can access your Ordergroove dashboards.

We are excited to announce the Alpha launch of our new Subscription Manager Template, with a customer-centric design to help boost retention and enhance the overall subscription experience.

This new theme highlights the value of subscriptions and emphasizes proven retention-building options such as skip and swap. With a mobile-focused and efficient design, it simplifies the customer journey by enabling management of everything on one page, ensuring a seamless experience and encouraging long-term loyalty.

A couple of particular feature updates to highlight:

- Swapping a subscription product opens a searchable list to choose from

- One-time items added to an upcoming order can be upgraded to subscriptions at any time

- More flexibility when reactivating a cancelled subscription

If you're interested in participating in the Alpha reach out to your Ordergroove team or email me directly at andrew.magne@ordergroove.com. You'll be added to the list of Alpha stores and will have access to the new template starting on July 17th. We can't wait for you to explore and experience its benefits, and we're eager to hear your feedback!

Three new reports have been added to your reports page: 

• Orders - Initial Checkout Items - All 
• Orders - Initial Checkout Items - Subscription
• Orders - Initial Checkout Items - One-Time 

We're actively developing our Analytics and Reporting suite. If we're missing a metric or report you're looking for, reach out to data@ordergroove.com and let us know.

Ordergroove is adding an additional identity verification check if you download data exports with fields containing customer Personally Identifiable Information (PII). Ensuring the security of your data is our utmost priority; this additional step helps prevent bad actors from accessing your private customer information.

Please reach out to us at data@ordergroove.com if you have any questions.

Summary

Ordergroove is enhancing its integration with Shopify's latest payment error updates, improving the way Ordergroove processes and communicates order failures. These updates aim to increase accuracy and efficiency in handling rejected orders.

Key Benefits for Merchants

1. Improved Payment Provider Relationships: By eliminating unnecessary retries for fraud-suspected transactions and unsupported purchase types, we're helping preserve your good standing with payment providers.
2. Enhanced Efficiency: By avoiding futile retry attempts, we're streamlining the order processing system, potentially reducing associated costs and improving overall performance.

What’s Changed

1. New Error Codes: Shopify has expanded its error code list with 5 new categories:
   • InsufficientFunds
   • PurchaseTypeNotSupported
   • PaypalError
   • CardNumberIncorrect
   • FraudSuspected
2. Enhanced Error Mapping: Ordergroove updated its internal error mapping to align with Shopify's new codes, ensuring seamless integration and consistent order handling across the platform.
3. Improved Retry Logic: To optimize processing and reduce unnecessary attempts, Ordergroove will no longer retry orders that fail due to fraud suspicion or unsupported purchase types.

What to Expect

As of Friday, June 21st, you may notice some shifts in their order processing metrics:

1. Changes in Error Distribution: You may see a redistribution of error types, with some orders now being categorized as "Fraud Suspected" or "Purchase Type Not Supported" instead of other error categories.
2. Potential Decrease in Retry Attempts: Orders falling into these new categories will not be retried, which may lead to a decrease in overall retry attempts.
3. Possible Impact on Recovered Revenue: Due to the reduction in retries for certain error types, there might be a slight decrease in recovered revenue.
4. Potential Increase in Retry Success Rate: As we eliminate retries for orders less likely to succeed, the overall success rate of retried orders may increase.
5. Immediate Effect on Ongoing Retries: Orders currently in a retry cycle may be affected, potentially stopping mid-cycle if they receive a fraud or unsupported purchase type error.

These updates reflect our commitment to providing a more robust and efficient subscription management experience for our merchants and their customers.