We're excited to announce the launch of Incentive Builder, now available in Open Beta – a brand new tool that puts the full power of Flex Incentives directly in your hands. 

Build, configure, and edit limitless promotions – no support needed. Whether you're creating program-level incentives like Product-Specific Incentives or one-time offers like Cancel Flow Retention Incentives, you can now do it all from one intuitive interface in the Flex Incentives area of your product.

Incentive Builder gives you the flexibility to create exactly the right promotional strategy for your subscribers – on your own time.

Here's what's new:

• Launch and manage incentives OOTB: Configure your incentive strategy with our intuitive builder. Start from scratch or using pre-loaded templates, customizable in just a few clicks. 
• Program-level incentive creation: Choose from dozens of incentives, like Retention Rewards for hitting milestone orders, or Subscribe More, Save More, which boosts AOV with spending tiers.
• One-time incentive creation: Design targeted, single-use incentives like Cancel Flow Retention Incentives and Shopify Discount Codes to engage subscribers at the right moment.
• Full Flex Incentives power, now self-serve: Personalize down to the specific order, product, or use case with an intuitive, out-of-the-box setup experience.

What this means for you:

• Personalize your incentive strategy limitlessly
• Create promotions in minutes, with easy downstream management
• Drive up to 40% retention & LTV lifts

Get Started Now:

Incentive Builder is available today in Open Beta. Head to Flex Incentives in your Merchant Dashboard to start building. For guidance on getting started, visit our Knowledge Center or reach out to your Ordergroove CSM.

We’re thrilled to announce our advanced Cancel Flow Analytics – a new data view that shows exactly how your cancel flow experience impacts revenue.

Now you can see the complete picture of what happens when customers consider canceling, from entry to outcome, with clear metrics on retention and revenue impact.

Here's what's new:

• Churn risk visibility: Track how many subscribers enter your cancel flow to gauge potential churn.
• Save tactic distribution: Identify which customers take save tactics (skip, pause, SKU swap, discount) vs. canceling, and quantify the revenue you've retained.
• Post-flow insights: Track what happens after a save. See whether subscribers who accept a cancel-flow offer actually stay – or churn later – so you can optimize for real, lasting retention.

What this means for you:

• Pinpoint where your cancel experience succeeds and where customers drop off
• Quantify how save tactics directly impact retention during and after the cancel flow experience
• Make data-driven decisions to optimize lifetime revenue

Get Started Now

This update is now live – check it out in the Retention & Churn drop-down under Analytics. If you have questions about Cancel Flow Analytics, please reach out to your Ordergroove CSM or check out our KC for more details. [Read more here]

Your subscribers can now skip their next order with a single click through SMS and email messages. The new 1-Click Skip action gives subscribers a faster, more frictionless way to manage their subscriptions when they need flexibility.

What's new:

• One click, done: Subscribers can skip their next order with just one click from a text or email, seeing immediate confirmation 
• Consistent experience: 1-Click Skip joins our existing 1-Click actions (Delay, Cross-sell, Reactivate) to give subscribers faster control across all their subscription management needs

What this means for you:

• Reduce friction and retain more customers: Make it easier for subscribers to skip when they need to, reducing the likelihood they'll cancel instead
• Increase engagement: Lower barriers to subscription management mean subscribers are more likely to stay active and engaged with their subscriptions

Get Started Now: Learn more about 1-Click Actions and how to get started.

We've just launched a new tab in your Retention & Churn analytics: Customer Actions. This new view gives you clear visibility into how subscribers interact with their subscriptions- tracking skips, pauses, product swaps, and other key behaviors that impact your retention strategy.

Here’s what’s new:

• Get a view into how many subscribers skipped, changed the date or quantity of their order, swapped SKUs, and more, all over time
• See a breakdown of sources where these actions happened- from Subscription Manager to API or CSA

With Customer Actions, you now get a clearer picture of subscriber engagement.

Get Started Now

Customer Actions is available today in your Analytics dashboard. Simply go to Analytics > Retention & Churn, and access the new tab to start exploring your customer action patterns.

👉 Read more here.

Need help fast? KAI, the Knowledge AI chatbot, is now in your Ordergroove Admin. Already a staple of our Help Center, KAI uses generative AI to instantly answer your questions about product features, best practices, and developer integrations – right where you work.

No more switching tabs or digging for documentation, just open KAI and get what you need, fast.

Here’s what’s new:

• In-product access: KAI is now available across key pages in the Ordergroove platform, so you can get help when and where you need it.
• Multi-source intelligence: KAI is trained on our Knowledge Center, Developer Docs, and Academy content to provide rich, accurate answers.
• Natural language support: Ask questions conversationally – KAI understands what you mean and delivers relevant guidance instantly.
• Linked resources: Get answers and direct links to deeper documentation, setup guides, and best practices.

Get started now
KAI is now live in your Ordergroove Admin, just click the chat bubble in the bottom right to ask a question. It’s still in beta and learning every day, so your feedback is incredibly valuable. Use the thumbs up/down icons in the chat to help us fine-tune responses and make KAI even more helpful.

Save churning subscribers with personalized save tactics like skips, swaps, and retention discounts to reduce churn. Early adopters are seeing up to 24% of churning subscribers saved, and upcoming analytics will give you full visibility into how customers move through the flow – so you can optimize every step and maximize retention.

Here’s what’s new:

• Retention discounts: Customizable discount offers that let you set specific dollar amounts or percentage off to turn potential cancellations into loyalty opportunities.
• Built-in gamification prevention: Prevent discount abuse with smart safeguards that set exclusion rules based on recent orders or days since last retention offer.
• OOTB editor: No-code flow builder with customization options to fit your brand's growth strategy and messaging.
• Enterprise-grade flexibility: Create flexible API-driven customizations to support advanced use cases and comply with unique local regulations.

What this means for you:

• Boost retention and LTV with smarter saves that focus on profitable, long-term customers.
• Stay compliant with local and federal regulations while maintaining effective retention strategies.
• Set up in minutes with no-code defaults or go fully custom with enterprise-grade APIs.

Our out-of-the-box flows are designed to align with federal and California state compliance standards. However, regulations can change and every business is different, so we recommend consulting your legal team before making any production updates.

How to get started:

All customers on the latest version of our Subscription Manager are eligible for enhanced Cancel Flows. Please reach out to our support team to set up your retention discount and gamification prevention. For questions about the alpha or upcoming analytics capabilities, please reach out to your CSM.

Lifetime Metrics are now available in Open Beta - giving you deeper visibility into subscription performance and value over time. 

By tracking both Lifetime Revenue (LTR) and Lifetime Value (LTV), you can understand not just how much recurring revenue your business generates, but how much profit that revenue actually delivers. This makes it easier to assess and optimize for sustainable, profitable growth.

Here’s what’s new:

• Personalize how you measure LTR and LTV: Input your brand’s Cost of Goods Sold (COGS) for a full view into profitability and monitor how your LTV and LTR evolves over time.
• Compare active vs. churned subscribers: View LTR and LTV breakdowns by subscriber status to identify engagement trends and retention opportunities.
• Segment subscribers by lifetime spend: Group customers into Lifetime Revenue tiers and understand how long each segment typically stays active - helping you identify your highest-value segments and tailor retention strategies accordingly.

What this means for you:

• Measure subscription program profitability
• Identify your most profitable customer segments
• Focus strategy on real growth over vanity metrics

Note: To give you a clearer view of subscriber performance, we’ve fine-tuned how we calculate LTV and LTR across our platform to include both initial and recurring orders. LTR and LTV values may change in other areas of Analytics as a result.

Get Started Now

Lifetime Metrics is now in Open Beta and available to all Ordergroove customers. Have questions, or need help inputting your COGS? Reach out to your Ordergroove CSM or submit a ticket to our Support Team here. 

Ordergroove Experiments is here—starting with Incentive A/B Testing. Identify the subscription incentives that drive the most profit by testing different offers and measuring their impact on retention, conversions, and Lifetime Value. Now in closed alpha for select customers using program-wide incentives.

Here's what's new:

• Find your winning incentives: Run A/B tests to compare different subscription offers and see which drives the best results.
• Optimize for your bottom line: Measure how each incentive affects not just conversion, but profit-first metrics like Lifetime Revenue and subscriber retention.
• Simple setup, full control: Launch tests right from Ordergroove—no devs needed. Choose any split ratio for each offer to test exactly how you want.

Initial wins from early testers:

• Kate Somerville lifted LTR by 250%, and conversions by 190%.
• Cefaly boosted LTR by 9%.

Test smarter. Grow faster. Unlock profitability.

Interested in participating? Contact your Ordergroove Customer Success Manager for more information.

We are excited to announce Rotating Subscriptions are now available in Alpha. Deliver a curated selection of products to your customers on a regular schedule—perfect for Subscription Clubs or Product Series. This feature allows you to set up subscriptions in Ordergroove that automatically rotate through predetermined items, providing a fresh and engaging experience for your subscribers.

Here are the two types of Rotating Subscriptions we offer today:

• Time-Window Subscriptions: Deliver specific products based on defined time frames. For example, seasonal items like "Halloween Socks" shipped in October, followed by "Thanksgiving Socks" in November.
• Ordinal Subscriptions: Deliver products in a predefined sequence, such as sending a "Pack of Red Socks" with the initial order, followed by a "Pack of Yellow Socks" with the first recurring order, and so on.

Getting Started:

Rotating Subscriptions are available in Alpha; reach out to the Ordergroove team to add the new functionality to your program. For more information and setup instructions, take a look at Rotating Subscriptions in the Knowledge Center.

Understanding the impact of prepaid subscriptions just got easier. With Ordergroove’s new Prepaid Analytics, you can measure prepaid performance, streamline revenue attribution, and gain a complete view of your subscriber journey—all in one place.

Get the insights your team needs to optimize prepaid subscriptions and drive long-term growth.

Here’s what’s new:

• Compare retention rates for Prepaid vs. standard subscriptions instantly.
• Attribute revenue and inventory by payment and fulfillment dates.
• Track subscriber behavior in real time, including renewals, downgrades, and cancellations.

Get Started Now

Prepaid Subscriptions and Analytics are available now. Learn more with Prepaid Subscriptions Overview in the Knowledge Center.