Display every incentive a subscriber earns directly on the PDP, not just the headline offer. PDP Benefits Messaging (in Early Access) surfaces the full set of benefits on the enrollment widget, so subscribers see everything they're getting before they enroll.

Here's what's new:

• Surface the full value upfront: Display every incentive a subscriber earns directly on the PDP, not just the headline offer. For example: "Save 10% on your first order, 10% on all future orders, every 5th order free, and an extra 10% when you have at least 4 items in your order."
• Configure once, control everywhere: Write your own benefits copy per incentive type (Nth order, threshold, prepaid, customer group, and more), per locale, and per offer profile — with full control over what displays. Messaging is off by default and fully opt-in.
• Convert more subscribers: Conversion tests consistently show that subscribers convert better when they understand the complete value they're getting before they enroll.

By surfacing every subscription benefit on the PDP, PDP Benefits Messaging lifts subscriber conversion and grows recurring revenue — showing shoppers the full picture right where they decide whether to subscribe.

Get started: Please reach out via the PDP Benefits form if you are interested in participating in the Early Access for this feature.

Every extra step in updating their card is a chance for a subscriber to walk away. Frictionless Card Updates (in Early Access) let customers update their payment method directly from an email via authenticated link: meaning no login, and no friction. Just a click, and they're back on subscription.

Here's what's new:

• Secure no-login link sent on payment failure: As soon as an order is rejected, your subscriber receives an email with a unique, tokenized link to update their card.
• One-tap card entry in a hosted modal: Subscribers tap the link, enter their new card in a secure modal, and they're done. No navigating their portal or Shopify to update information.
• Applied across all active subscriptions instantly: The new card replaces the old one on every active subscription the subscriber has — not just the one that failed — so you're not solving the same problem twice next month.
• Failed order retried automatically: The rejected order is immediately retried with the new payment method, so the subscriber gets the product they were expecting without ever having to ask.

What this means for you:

• Recover revenue you're losing today to subscribers who would've stayed if updating their card took five seconds instead of five minutes
• Shrink the window between payment failure and churn — the longer the gap, the more subscribers reconsider the subscription itself
• Free your CX team from the manual card-update tickets that pile up every billing cycle

Get started: Please reach out via this form if you are interested in participating in the Early Access for this feature.

Card Update Visibility in Customer Actions (in Early Access) shows you every payment update happening across your subscriber base — where they're coming from, how many are recovering rejected orders, and which decline reasons are actually recoverable. So when you invest in payment recovery, you can see the clear revenue impact.

Here's what's new:

• Payment Updates by channel, over time: See total payment updates broken down by where they came from
• Payment Updates on Rejected Orders: A dedicated view of what % of rejected orders were followed by a successful payment update, with a view of rate and raw count
• Recovery rate by rejection code: A breakdown showing rejected orders, payment updates, and update rate for each individual decline reason— so you can tell which rejections end up being most recoverable 

What this means for you:

• Easily quantify the impact of your payment recovery efforts
• Spot downward trends in subscriber card updates before they show up as churn
• Make the case internally for further investment in payment recovery with data your finance team will recognize

Get started: Please reach out via this form if you are interested in participating in the Early Access for this feature.

Ordergroove GraphQL– an API designed for building high-performance, customer-facing subscription experiences – is in Early Access. With GraphQL, developers can query subscriptions, orders, and related data like items, product details, payment methods, addresses, and more in a single structured request, replacing the need to stitch together multiple REST calls. This is purpose-built for headless architectures and latency-sensitive customer journeys. Early adopters are already seeing 30–50% improvements in page load times, with Subscription Manager loading in as few as 1–2 queries.

Here's what's new:

• Single-query data fetching: Query subscriptions, orders, and related data like items, products, payment methods, and addresses in one request.
• Dramatically reduced API calls: Replace 10+ REST calls with a single, UI-tailored query to load Subscription Manager.
• No new auth model: Uses the same authentication as your existing REST integration.
• Typed, discoverable schema: Production-ready and compatible with modern tooling and headless frontend frameworks.

What this means for you:

• Faster customer-facing experiences.
• Less backend API orchestration complexity.
• Simpler, more maintainable frontend code.

Get started: Please reach out via this form if you are interested in participating in the Early Access for this feature. You can also visit our Developer Documentation to learn more. 

Rejection rates rise for many reasons, but until now, it's been hard to see which payment methods are actually behind the shift. Our Rejection Rate by Payment Method Mix chart (in Early Access) breaks rejection rate down by payment method, weighted by how much of your business runs on each, so you can tell the difference between a real threat to revenue and noise at the margins.

Here's what's new:

• Rejection rate by payment method, over time: See how Shop Pay, Apple Pay, Credit Card, Google Pay, and PayPal each perform week-over-week, with the overall rejection rate trendline overlaid for context.
• Bubble size = share of your business: Each payment method's share of subscription volume is reflected in the size of its bubble, so a high rejection rate on a method only a handful of subscribers use looks very different from the same rate on a method 40% of subscribers rely on.
• Spot mix shifts before they hurt revenue: If a high-rejection method starts gaining share, the bubble grows and the impact on overall rejection rate becomes immediately visible– no more guessing why your number is moving.

What this means for you:

• Diagnose the why behind rejection rate trends in seconds
• Catch payment method shifts before they materially impact revenue
• Make targeted decisions about which payment methods to optimize, prioritize, or address

Get started: Please reach out via this form if you are interested in participating in the Early Access for this feature.

Ordergroove's new Kustomer integration brings subscription intelligence directly into your agents' workflow – no tab-switching, no guesswork. 

Agents can instantly access subscriber profiles, including status, upcoming orders, and order history, all within the Kustomer timeline. With one-click management tools built right into the interface, this integration empowers support teams to resolve subscription issues in real time, reducing handle time and delivering a seamless experience for your customers.

Here's what's new:

• Real-Time Subscription Visibility: Instantly view subscription status (active, paused, canceled, or delinquent), next shipment dates, and product details within the Kustomer Insight Card.
• One-Click Management: Pause, cancel, reactivate, or skip subscription items directly from the customer timeline – no platform switching required.
• Order Flexibility: Adjust upcoming delivery dates or trigger a "send now" command for immediate order placement without leaving Kustomer.
• Comprehensive Order History: Review past and upcoming subscription orders, including itemized costs and applied discounts, for better contextual support.

What this means for you:

• Faster subscriber inquiry resolution
• Fewer tools, less context-switching

Get Started Now

The Kustomer integration is available now. Visit the Kustomer Help Center here to learn how to set up the Ordergroove integration for your support team.

We're excited to announce the launch of Incentive Builder, now available in Open Beta – a brand new tool that puts the full power of Flex Incentives directly in your hands. 

Build, configure, and edit limitless promotions – no support needed. Whether you're creating program-level incentives like Product-Specific Incentives or one-time offers like Cancel Flow Retention Incentives, you can now do it all from one intuitive interface in the Flex Incentives area of your product.

Incentive Builder gives you the flexibility to create exactly the right promotional strategy for your subscribers – on your own time.

Here's what's new:

• Launch and manage incentives OOTB: Configure your incentive strategy with our intuitive builder. Start from scratch or using pre-loaded templates, customizable in just a few clicks. 
• Program-level incentive creation: Choose from dozens of incentives, like Retention Rewards for hitting milestone orders, or Subscribe More, Save More, which boosts AOV with spending tiers.
• One-time incentive creation: Design targeted, single-use incentives like Cancel Flow Retention Incentives and Shopify Discount Codes to engage subscribers at the right moment.
• Full Flex Incentives power, now self-serve: Personalize down to the specific order, product, or use case with an intuitive, out-of-the-box setup experience.

What this means for you:

• Personalize your incentive strategy limitlessly
• Create promotions in minutes, with easy downstream management
• Drive up to 40% retention & LTV lifts

Get Started Now:

Incentive Builder is available today in Open Beta. Head to Flex Incentives in your Merchant Dashboard to start building. For guidance on getting started, visit our Knowledge Center or reach out to your Ordergroove CSM.

We’re thrilled to announce our advanced Cancel Flow Analytics – a new data view that shows exactly how your cancel flow experience impacts revenue.

Now you can see the complete picture of what happens when customers consider canceling, from entry to outcome, with clear metrics on retention and revenue impact.

Here's what's new:

• Churn risk visibility: Track how many subscribers enter your cancel flow to gauge potential churn.
• Save tactic distribution: Identify which customers take save tactics (skip, pause, SKU swap, discount) vs. canceling, and quantify the revenue you've retained.
• Post-flow insights: Track what happens after a save. See whether subscribers who accept a cancel-flow offer actually stay – or churn later – so you can optimize for real, lasting retention.

What this means for you:

• Pinpoint where your cancel experience succeeds and where customers drop off
• Quantify how save tactics directly impact retention during and after the cancel flow experience
• Make data-driven decisions to optimize lifetime revenue

Get Started Now

This update is now live – check it out in the Retention & Churn drop-down under Analytics. If you have questions about Cancel Flow Analytics, please reach out to your Ordergroove CSM or check out our KC for more details. [Read more here]

Your subscribers can now skip their next order with a single click through SMS and email messages. The new 1-Click Skip action gives subscribers a faster, more frictionless way to manage their subscriptions when they need flexibility.

What's new:

• One click, done: Subscribers can skip their next order with just one click from a text or email, seeing immediate confirmation 
• Consistent experience: 1-Click Skip joins our existing 1-Click actions (Delay, Cross-sell, Reactivate) to give subscribers faster control across all their subscription management needs

What this means for you:

• Reduce friction and retain more customers: Make it easier for subscribers to skip when they need to, reducing the likelihood they'll cancel instead
• Increase engagement: Lower barriers to subscription management mean subscribers are more likely to stay active and engaged with their subscriptions

Get Started Now: Learn more about 1-Click Actions and how to get started.

We've just launched a new tab in your Retention & Churn analytics: Customer Actions. This new view gives you clear visibility into how subscribers interact with their subscriptions- tracking skips, pauses, product swaps, and other key behaviors that impact your retention strategy.

Here’s what’s new:

• Get a view into how many subscribers skipped, changed the date or quantity of their order, swapped SKUs, and more, all over time
• See a breakdown of sources where these actions happened- from Subscription Manager to API or CSA

With Customer Actions, you now get a clearer picture of subscriber engagement.

Get Started Now

Customer Actions is available today in your Analytics dashboard. Simply go to Analytics > Retention & Churn, and access the new tab to start exploring your customer action patterns.

👉 Read more here.