The new Customers page is out now. It's the same page your team uses to manage subscribers and their subscriptions, rebuilt from the ground up — everything the previous version does, plus the additions and fixes below.

Nothing your team does today goes away, and the new page should feel familiar within a few minutes. If anyone needs the version they're used to while they get their bearings, it's one click away.

What's new

• A ground-up redesign: Faster to scan and navigate, and it now loads natively in your admin instead of an embedded frame.
• SKU Swap: Change the SKU on an active subscription — prepaid included — without canceling and re-creating it.
• Digital subscription support: Digital subscriptions are now supported on the Customers page.
• Oriented from the start: The page opens with a customer list instead of an empty search box, and search results preview key details before you open a profile.

Need the previous version?

Click See Previous Version at the top of the Customers page to switch back. It stays available until September 7, when the previous version is removed and the new Customers page becomes the only version.

If there's a specific reason your team needs the previous version, let your CSM know before then. We'd rather close the gap than have you lose a workflow you depend on.

Get started: Head to Data > Customers in your Ordergroove Admin. For a full tour of what's changed, see What's New in the Customers Page.

As of July 22, 2026, Auto Retry is live on all Ordergroove accounts unless you opted-out. The moment a subscriber updates their payment method, we now immediately re-attempt payment on any eligible subscription sitting in retry. No more waiting for the next scheduled attempt or a manual Send Now.

If your subscriber email communications mention a manual retry step, for example asking customers to wait for the next payment attempt, that step is no longer needed. Auto Retry re-attempts payment the moment a card is updated, so please update any messaging that references it.

If you were running a custom retry workflow — for example, listening for payment-update webhooks to trigger your own Send Now — this is your reminder to confirm it's been fully disabled. Left running alongside Auto Retry, it can cause duplicate payment attempts.

Notice something off?

• What to look for: Duplicate or unexpected payment attempts on a subscription - most likely if a custom retry automation is still active. You can view payment attempts in Ordergroove > Data > Order Logs
• What to do: Confirm any custom retry workflow is fully disabled, then contact your Ordergroove CSM or support with the affected subscription IDs

Learn more: How Do Credit Card Retries Work?

On July 22, 2026, Auto Retry — instant payment re-attempts the moment a subscriber updates their card — becomes standard behavior on all Ordergroove accounts.

Using a custom retry workflow? Merchants who listen for payment update webhooks and manually trigger a retry (e.g., Send Now) must disable that workflow before July 22. Otherwise, your automation and Auto Retry will both attempt payment, which can result in unforeseen and compounding errors in your subscription program. Need more time to adjust? Opt out here.

Using the standard retry process? There's nothing you need to do — Auto Retry will be enabled automatically on July 22.

What's changing

• Today: a subscription in retry waits for its next scheduled attempt (or a manual Send Now) — even after the subscriber has already fixed their card.
• Starting July 22: as soon as Ordergroove detects a successful payment method update, we immediately re-attempt payment on eligible subscriptions in retry.
• Your existing safeguards still apply: standard retry rules and payment processing safeguards continue to work exactly as before. Orders that have already exhausted the dunning flow aren't affected — only subscriptions actively in a retry state.

What you need to do

• Most merchants: nothing. Auto Retry turns on automatically on July 22.
• If you listen for payment-update webhooks and trigger your own retry (e.g., a custom Send Now automation): disable that workflow before July 22. Otherwise, both your automation and Auto Retry will attempt payment, resulting in duplicate payment attempts.

Why we're making this change

• Faster recovery of failed payments — revenue is recognized sooner, and fewer subscriptions slip into involuntary churn.
• A better subscriber experience — no awkward gap between fixing a card and seeing the order go through. Recovery happens while subscriber intent is highest, right when they've taken action.

Need more time?

If you need to adjust conflicting automations, or need more time to check your set-up before the rollout, you can opt out via this form. You must complete the form by the end of the day on July 21, 2026. If we don't hear from you, your account will get Auto Retry starting on July 22. 

Learn more: How Do Credit Card Retries Work?