Unlock a deeper understanding of your customers’ behavior with two new Prepaid Subscriptions Reports, live right now: Subscriptions - Upgraded - Prepaid and Subscriptions - Downgraded - Prepaid.

They're designed to provide insights into subscription transitions between Pay-As-You-Go (PAYG) and Prepaid models.

Key Benefits:

1. Retention Monitoring:
   • Track the retention rates of users who complete a prepaid cycle and return to monthly payments.
   • This is particularly useful for managing and understanding the behavior of customers in gifting prepaid subscription scenarios.
2. Targeted Communication:
   • Tailor your messaging for users transitioning from PAYG to Prepaid, or from Prepaid back to PAYG.
   • Create campaigns to reward customers who upgrade and incentivize those who return to PAYG or consider gifting a subscription.

Use these new reports to drive increased loyalty and revenue with a better understanding of your customers' behavior. Available now in Reports.